Billed in CFA francs: 9 000 FCFA (≈ $14.99).
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Billed in CFA francs: 9 000 FCFA (≈ $14.99).
PAYMENT METHOD
Payment is processed in CFA francs. Payment provider transaction fees are added to the displayed amount, shown before you confirm payment.
- All content hours, with no expiry
- CodeLab in the browser, nothing to install
- AI tutor available at any hour
- AI-graded exercises
- Final exam and verifiable certificate + an optional field challenge for the Field Practice Validated distinction
Final exam: 2 attempts, 70% pass threshold. After a second failed attempt, a deferral period applies before retrying, with a $10.99 retake fee — see the Terms of Service.
Lifetime access. No deadline: finish in 5 weeks or in ten months.
Data-Driven Product Management
Drive a digital product from idea to launch, with decisions grounded in data
- Level
- Beginner
- Duration
- 5 weeks
- Total hours
- 25 h(estimated personal workload)
- Price
- $14.99
The program, module by module
Module 1 — The product manager's role
Arbitrate between business, tech, and user by always asking "why" before deciding — through a case study of conflicting demands.
Module 2 — Defining a product vision and roadmap
Write a three-year product vision and a roadmap organized by themes, revisited every quarter rather than set in stone.
Module 3 — Prioritizing with data (RICE, Kano)
Prioritize a real backlog with the RICE and Kano methods instead of gut feeling: reach, impact, confidence, and effort scored.
Module 4 — Writing clear product specifications
Turn a vague request into a spec a developer can act on: problem, expected behavior, acceptance criteria, out of scope.
Module 5 — Product analytics
Measure activation, retention, and churn on a real dataset to avoid the trap of vanity metrics.
Module 6 — A/B testing and product experimentation
Design a complete A/B test — hypothesis, sample size, statistical significance — without stopping it before its term.
Module 7 — Working with design and engineering teams
Frame the problem without dictating the solution, through a simulated collaborative workshop with design and engineering teams.
Module 8 — Launching a product and iterating afterward
Prepare a launch with success criteria and a measurement plan set in advance, then iterate through a progressive rollout.
Module 9 — Professional Integration and Certification
CertificationCross-cutting module: CV/portfolio, professional brand, interview practice, and job market activation — specific to this course's real career outcomes. Triggers generation of the final certificate.
How long will it take me?
Duration: 25 h (estimated personal workload)
3 h/wk ≈ 9 wks
6 h/wk ≈ 5 wks
12 h/wk ≈ 3 wks
20 h/wk ≈ 2 wks
Estimates, not deadlines. Pause for a month and pick up where you left off.
CERTIFICATE VERIFIABLE ONLINE
What you deliver at the end
Cross-cutting module: CV/portfolio, professional brand, interview practice, and job market activation — specific to this course's real career outcomes. Triggers generation of the final certificate.
See a sample certificateHow certification works
Three levels, from simplest to most demanding. Each one only claims what it actually verifies.
Attendance certificate
Earned by: Modules followed
Proves: You followed the track — no graded assessment.
Certificate of achievement
Earned by: Full track completed on the platform, final project included, and final exam passed
Proves: Your knowledge and your final project, evaluated by the platform.
Field Practice Validated distinction
Earned by: A field challenge completed after the exam, in a real situation, with evidence
Proves: A CoursTech mentor reviewed and validated a genuine real-world application.
The distinction is added to your certificate of achievement — it never replaces it: nothing off-platform ever blocks the certificate itself.
Mentor support and validation: handled on request, within 72 business hours. If no mentor is active, the distinction stays open for 12 months as planned: no learner is penalized.
Mentor sessions: limited spots, on request. Reply within 48 h.
See a sample certificate with the distinction →