Billed in CFA francs: 28 500 FCFA (≈ $47.99).
PAYMENT METHOD
Payment is processed in CFA francs. Payment provider transaction fees are added to the displayed amount, shown before you confirm payment.
See the course in action
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Billed in CFA francs: 28 500 FCFA (≈ $47.99).
PAYMENT METHOD
Payment is processed in CFA francs. Payment provider transaction fees are added to the displayed amount, shown before you confirm payment.
- All content hours, with no expiry
- CodeLab in the browser, nothing to install
- AI tutor available at any hour
- AI-graded exercises
- Final exam and verifiable certificate + an optional field challenge for the Field Practice Validated distinction
Final exam: 2 attempts, 70% pass threshold. After a second failed attempt, a deferral period applies before retrying, with a $10.99 retake fee — see the Terms of Service.
Lifetime access. No deadline: finish in 8 weeks or in ten months.
Smart Media & Media Intelligence
Apply AI to media monitoring, fact-checking, and social media analysis
- Level
- Advanced
- Duration
- 8 weeks
- Total hours
- 40 h(estimated personal workload)
- Price
- $47.99
The program, module by module
Module 1 — Media Monitoring Fundamentals
Structuring systematic media monitoring — press, radio, TV, web — instead of checking at random.
Module 2 — Digital and Social Media Monitoring
Equipping monitoring on digital and social platforms, beyond traditional sources.
Module 3 — AI Applied to Media Content Analysis
Automatic summarization, thematic classification, and sentiment analysis on media content, with their limits.
Module 4 — Social Media Analytics
Measuring engagement, detecting trends, and spotting coordinated campaigns, beyond raw volume.
Module 5 — AI-Assisted Fact-Checking
Verifying information with AI tools while keeping human critical judgment — never one without the other.
Module 6 — Streaming Technical Fundamentals
Understanding broadcast infrastructure — encoding, CDN, protocols — to communicate with technical teams.
Module 7 — Media Intelligence: Turning Data into Insight
Building media intelligence dashboards for decision-making — newsroom, regulator, or brand.
Module 8 — Final Project and Certification
CertificationAssembling monitoring, AI, fact-checking, and visualization into a mentor-graded media monitoring platform.
How long will it take me?
Duration: 40 h (estimated personal workload)
3 h/wk ≈ 14 wks
6 h/wk ≈ 7 wks
12 h/wk ≈ 4 wks
20 h/wk ≈ 2 wks
Estimates, not deadlines. Pause for a month and pick up where you left off.
CERTIFICATE VERIFIABLE ONLINE
What you deliver at the end
Assembling monitoring, AI, fact-checking, and visualization into a mentor-graded media monitoring platform.
See a sample certificateHow certification works
Three levels, from simplest to most demanding. Each one only claims what it actually verifies.
Attendance certificate
Earned by: Modules followed
Proves: You followed the track — no graded assessment.
Certificate of achievement
Earned by: Full track completed on the platform, final project included, and final exam passed
Proves: Your knowledge and your final project, evaluated by the platform.
Field Practice Validated distinction
Earned by: A field challenge completed after the exam, in a real situation, with evidence
Proves: A CoursTech mentor reviewed and validated a genuine real-world application.
The distinction is added to your certificate of achievement — it never replaces it: nothing off-platform ever blocks the certificate itself.
Mentor support and validation: handled on request, within 72 business hours. If no mentor is active, the distinction stays open for 12 months as planned: no learner is penalized.
Mentor sessions: limited spots, on request. Reply within 48 h.
See a sample certificate with the distinction →