Billed in CFA francs: 8 500 FCFA (≈ $14.99).
PAYMENT METHOD
Payment is processed in CFA francs. Payment provider transaction fees are added to the displayed amount, shown before you confirm payment.
See the course in action
Payment provider fees (Mobile Money, about 4%) are added at checkout.
By purchasing, you agree to our Terms of Sale.
Billed in CFA francs: 8 500 FCFA (≈ $14.99).
PAYMENT METHOD
Payment is processed in CFA francs. Payment provider transaction fees are added to the displayed amount, shown before you confirm payment.
- All content hours, with no expiry
- CodeLab in the browser, nothing to install
- AI tutor available at any hour
- AI-graded exercises
- Final exam and verifiable certificate + an optional field challenge for the Field Practice Validated distinction
Final exam: 2 attempts, 70% pass threshold. After a second failed attempt, a deferral period applies before retrying, with a $10.99 retake fee — see the Terms of Service.
Lifetime access. No deadline: finish in 4 weeks or in ten months.
Building Your Business's Online Presence
Build a coherent professional presence — website, social media, Google listing
- Level
- Beginner
- Duration
- 4 weeks
- Total hours
- 20 h(estimated personal workload)
- Price
- $14.99
The program, module by module
Module 1 — Building a Coherent Online Presence
Align website, Google listing and social media on the same information and tone, then honestly audit current presence before building.
Module 2 — Creating a Simple, Professional Website
Build a no-code showcase website that answers five essential questions — who, what, why, where, how to contact — and loads fast on mobile.
Module 3 — Optimizing Your Google Business Profile
Optimize a Google Business Profile listing — precise category, accurate hours, photos, keyword-rich description — to win clients before the first click.
Module 4 — Choosing the Right Social Platforms
Choose a single social network based on target audience, realistic content type and available time, rather than opening five half-abandoned accounts.
Module 5 — Creating Regular Content
Build a sustainable content calendar alternating product, behind-the-scenes, customer and useful content, instead of posting daily and burning out.
Module 6 — Managing Your Online Reputation
Respond to a negative review in four steps — thank, acknowledge, offer a solution, stay factual — without ever deleting or ignoring it.
Module 7 — Measuring Your Online Presence
Track reach, engagement, conversion and trends over time with a simple monthly dashboard, then actually adjust strategy based on the numbers.
Module 8 — Professional Integration and Certification
CertificationCross-cutting module: CV/portfolio, professional brand, interview practice, and job market activation — specific to this course's real career outcomes. Triggers generation of the final certificate.
How long will it take me?
Duration: 20 h (estimated personal workload)
3 h/wk ≈ 7 wks
6 h/wk ≈ 4 wks
12 h/wk ≈ 2 wks
20 h/wk ≈ 1 wk
Estimates, not deadlines. Pause for a month and pick up where you left off.
CERTIFICATE VERIFIABLE ONLINE
What you deliver at the end
Cross-cutting module: CV/portfolio, professional brand, interview practice, and job market activation — specific to this course's real career outcomes. Triggers generation of the final certificate.
See a sample certificateHow certification works
Three levels, from simplest to most demanding. Each one only claims what it actually verifies.
Attendance certificate
Earned by: Modules followed
Proves: You followed the track — no graded assessment.
Certificate of achievement
Earned by: Full track completed on the platform, final project included, and final exam passed
Proves: Your knowledge and your final project, evaluated by the platform.
Field Practice Validated distinction
Earned by: A field challenge completed after the exam, in a real situation, with evidence
Proves: A CoursTech mentor reviewed and validated a genuine real-world application.
The distinction is added to your certificate of achievement — it never replaces it: nothing off-platform ever blocks the certificate itself.
Mentor support and validation: handled on request, within 72 business hours. If no mentor is active, the distinction stays open for 12 months as planned: no learner is penalized.
Mentor sessions: limited spots, on request. Reply within 48 h.
See a sample certificate with the distinction →